When the founder of Chloe Jonason Interiors found her idyllic Lincolnshire home, little did she know she was also discovering the place which would launch her business. By Jessica Jonzen
THE SITTING ROOM AT CHLOE JONASON’S LINCOLNSHIRE FARMHOUSE, FEATURING HER HANDMADE CUSHIONS
It started with a peep over a garden wall. After years living in Somerset, Chloe Jonason and her husband, Tom, had made the decision to move north to Lincolnshire to be closer to Chloe’s parents. Hoping to have children one day, they were searching for a house which would be a home for their growing family, as well as Chloe’s then nascent upholstery business.
A friend told them about a house which was due to come on the market in a village just outside Grantham, so they went to take a look. “As soon as we saw it over the garden wall we thought ‘we’ve got to get it!’” Chloe recalls. It’s not hard to see why. Originally a Georgian farmhouse, The Orchards is a handsome stone building sensitively extended over the years, with a large orangery overlooking the verdant garden.
“When we had a proper viewing, we saw that while the interiors were quite dated, it had amazing bones with a great layout and wonderfully proportioned rooms. It had the potential to have lots of light thanks to the incredible sash windows, which aren’t double glazed – much to my husband’s horror!” Chloe says. The house also had an all-important garage which would make a perfect workshop. “We both fell in love with it, it was the dream home for our growing family and my growing business.”
CHLOE JONASON MAKING LAMPSHADES IN HER DINING ROOM
The purchase fell through twice, and it was not until March 2017 – over a year after making their offer – that Chloe and Tom finally moved in. Despite the rollercoaster ride, Chloe had been convinced The Orchards would be theirs and had already bought pieces of furniture at local auction houses in Grantham and Melton in readiness. “It could have gone very wrong” she admits.
Having previously rented, the couple had very little of their own furniture. Chloe had taken one of Rita Konig’s interior design courses, she was able to plan the furniture layout and ensure that she measured pieces correctly when buying antiques. “There was only one table which wasn’t right when we moved in but everything else was perfect.”
Chloe embraced decorating The Orchards with gusto, eyeing the opportunity not only to create a beautiful home but also to build her portfolio. “I had done upholstery courses and had taken on a few upholstery and curtain commissions but needing to make the curtains for our new house really pushed me on,” she says. “Making curtains can be quite daunting – it’s a big responsibility cutting into an expensive piece of fabric, so I got to really give it a go in every style and build my portfolio and my business from that. I was incredibly fortunate.”
A BEDROOM FEATURING A VINTAGE SUZANI, AS WELL AS CHLOE’S HANDMADE CUSHIONS AND BLIND
Chloe chose fabrics from Fermoie and The Cloth Shop in Portobello Road, making them as full and thick as possible. “My mother has wonderful taste in interiors, and I was very inspired by my childhood home,” she says. “I have always been a big fan of the gathered pelmet, and I like to use as much fabric as possible so the curtains look really sumptuous. I also love putting curtains on everything: doors, the insides of cupboards – it’s such an easy way to add character to a room.”
Chloe kept the original wallpaper in the bedrooms and opted for creamy Pointing by Farrow & Ball in the kitchen and living rooms, to provide a neutral background for her curtains and collection of kanthas and suzanis. “In the North-facing kitchen, they decided to paint the cabinets in cheerful Cook’s Blue by Farrow & Ball, which had been used by the previous owner in the utility room.
(LEFT) BANQUETTE SEATING CREATES A COSY AND WELCOMING SPACE TO GATHER IN THE KITCHEN (RIGHT) THE EXISTING COOK’S BLUE BY FARROW & BALL IN THE UTILITY ROOM
The house provided a fantastic backdrop to showcase Chloe’s craftsmanship, and her business began to grow through word-of-mouth recommendations. A trip to India in late 2019 cemented the direction for the business. “My husband encouraged me to set up meetings while we were there so my cousin put me in touch with a vintage textile supplier and the penny dropped,” she says. Chloe realised that she could sell vintage textiles as well as her handmade curtains, upholstery and lampshades. Chloe Jonason Interiors was born.
Now with two children, Violet, five, and two-year-old Otto, as well as a burgeoning business, Chloe recognises how instrumental her home has been to this next chapter in her life. “The house has given me so much. It’s given me space to be creative, a work room, the opportunity to practice, a beautiful backdrop for photoshoots, and it’s also an amazing sanctuary for our family,” she says. The Orchards now plays host to all manner of supper clubs, workshops and brocantes. “We love entertaining here and doing events – we want to share it because it’s such a special place.”
(LEFT) CHLOE’S DAUGHTER, VIOLET’S BEDROOM AND (RIGHT) CHLOE’S SON OTTO’S BEDROOM, BOTH FEATURING CURTAINS AND UPHOLSTERY BY CHLOE JONASON INTERIORS
(LEFT AND RIGHT) RECEPTION ROOMS IN CHLOE’S HOME, FEATURING HER HANDMADE UPHOLSTERY, CURTAINS AND LAMPSHADE
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